Brigade, the world’s first network for voters, is pleased to join the TurboVote Challenge, an impressive list of corporate and nonprofit partners who share the goal of achieving 80 percent voter turnout in the United States by 2020. Since launching in March, the nonpartisan effort has grown to more than 40 members from the retail, technology, media and nonprofit sectors amassing unprecedented civic reach.
As part of Brigade’s commitment to the initiative, we’ve integrated TurboVote’s voter registration tool into our website and smartphone apps so that new members of our growing community who are not yet registered can take that critical step before their states’ upcoming voter registration deadlines (reminder: National Voter Registration Day is tomorrow).
Once registered, Brigade users become a “verified voter” on the platform and earn a special badge that appears alongside their avatar when they take actions like pledging their vote for candidates and creating or joining debates on issues that matter to them. Verified voters on Brigade can then begin to hold their elected representatives accountable when they take their oath of office in and well into the future.
In addition to Brigade, new members of the Challenge include Facebook, Instagram, Google, Uber, Foursquare, MTV, Salesforce, Tumblr, USA Today Network and others. You can see the full list of members here and read the press release announcing the campaign’s expansion here. You can learn about the strategies being implemented by some Challenge members here.